Definition: While design is the art and process of combining individual elements of design (lines, shape, texture, color) into a pleasing arrangment, Web Design is the art and process of creating a single Web page or entire Web sites and may involve both the aesthetics and the mechanics of a Web site’s operation although primarily it focuses on the look and feel of the Web site – the design elements.
Web design is a broad term used to encompass the way that content (usually hypertext or hypermedia) that are delivered to an end-user through the World Wide Web, using a web browser or other web-enabled software is displayed. The intent of web design is to create a website—a collection of online content including documents and applications that reside on a web server/servers. The website may include text, images, sounds and other content, and may be interactive.
Web design involves the structure of the website including the information architecture (navigation schemes and naming conventions), the layout or the pages (wireframes or page schematics are created to show consistent placement of items including functional features), and the conceptual design with branding.
All websites should begin with a clear strategy so that it is apparent what they are trying to achieve. The strategy then enables the design to fulfill defined goals.
Typically web pages are classified as static or dynamic:
1) Static pages don’t change content and layout with every request unless a human (web master/programmer) manually updates the page. A simple HTML page is an example of static content.
2) Dynamic pages adapt their content and/or appearance depending on end-user’s input/interaction or changes in the computing environment (user, time, database modifications, etc.) Content can be changed on the client side (end-user’s computer) by using client-side scripting languages (JavaScript, JScript, Actionscript, etc.) to alter DOM elements (DHTML). Dynamic content is often compiled on the server utilizing server-side scripting languages (Perl, PHP, ASP, JSP, ColdFusion, etc.). Both approaches are usually used in complex applications.
With growing specialization in the information technology field there is a strong tendency to distinguish between web design and web development. Web design is a kind of graphic design intended for the development and styling of objects of the Internet’s information environment to provide them with high-end consumer features and aesthetic qualities.
This definition separates web design from web programming, emphasizing the functional features of a web site, as well as positioning web design as a kind of graphic design. The process of designing web pages, web sites, web applications or multimedia for the Web may utilize multiple disciplines, such as animation, authoring, communication design, corporate identity, graphic design, human-computer interaction, information architecture, interaction design, marketing, photography, search engine optimization and typography.
1) Markup languages (such as HTML, XHTML and XML)
2) Style sheet languages (such as CSS and XSL)
3) Client-side scripting (such as JavaScript)
4) Server-side scripting (such as PHP and ASP)
5) Database technologies (such as MySQL and PostgreSQL)
6) Multimedia technologies (such as Flash and Silverlight)
Web pages and websites can be static pages, or can be programmed to be dynamic pages that automatically adapt content or visual appearance depending on a variety of factors, such as input from the end-user, input from the webmaster or changes in the computing environment (such as the site’s associated database having been modified).